"Let's be frank, Branding is expensive, but when done properly, it's worth every penny."   I know that for many businesses that are just starting it can seem like an unnecessary expense.  One that you really don't need at the moment.  But as a marketing and branding professional, I can assure that the value that it will provide you down the road will be immeasurable. By starting with a meaningful brand, you are setting yourself up for success.  

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